Tag Archives: Twitter

Hootsuite – it makes Twitter a whole lot easier to use



Hootsuite, available here: http://hootsuite.com/ , is Twitter on steroids, in our opinion. Twitter itself has a decent interface but it’s missing a few of the tweaks that Hootsuite offers. We haven’t talked about Twitter very much but you should have a general idea of what it is by now.  We’ll do full posts on Twitter and Hootsuite later. Right now we want to spread the word about Hootsuite and explain a bit about it.

If you don’t use Twitter, you probably don’t understand why you’d need more than one account. Everyone here at Computers Made Simple has at least two Twitter accounts, one for business and one for fun. Some of us have more than two. The point of this is that Hootsuite allows you to link up to five social networking accounts, whether they are all Twitter or a combination of Twitter, Facebook, LinkedIn, etc.

There isn’t any way to schedule tweets within Twitter. With Hootsuite you can easily schedule future tweets; even receive an email when the tweet is sent. Why would you want to schedule future tweets? Some Twitter users like to tweet links instead of their own thoughts and words. While we don’t agree with this, it’s common. Hootsuite allows you to collect links, schedule them for prime tweet times and then do something else. Additionally, Twitter users in other areas of the world who want to be noticed in North America, have to schedule tweets or they wouldn’t get any sleep, right?

Here are some of the Hootsuite offerings:

Photo of Hootsuite Apps for Chrome
Lots of app for Google Chrome, the best browser out there.

There are many versions of Hootsuite. Choose the right one for you. We use the Chrome extension and love it. There are apps for mobile devices as well as a full desktop program for Macs.

We’ll do more posts on Hootsuite in the near future but why not give it a shot? The basic version, the one we use, is free. If you’re in business, there are several paid options which help you tune your tweets in order to cultivate an audience.

Thanks for reading!

 

 

 

Fake Twitter Profiles – what’s the point?



As most of you know, we’re on Twitter. We use Twitter to share links to our own posts plus links to other sites that match our interests and political leanings. If you use Twitter, you know that fake profiles abound on that particular social media outlet but we’re a bit confused about our latest discovery. One tiny company, a Canadian company unfortunately, is using Twitter to promote itself but, and this is the sad part, they are doing it in what seems to be a devious, smarmy, backhanded way. Here’s the scoop on what they are doing.

Someone followed us on Twitter. No big deal. We don’t have all that many followers but we manage to pick up a few here and there every week. Unlike some users, we actually try to read the tweets that come through, if not every day, then most days. Sure, we hide some very active users but even they share some good links. At this point, we have more followers than followees, if you know what we mean.

The person that followed us seemed to be OK on the surface but, after checking, we found out that ‘she’ represents a company that has a history of using fake profiles in order to drum up business. First, they create a profile using a photo of a pretty girl. Then they start to add friends or followers in order to promote their business website. This isn’t like BestBuy or Dell using Twitter effectively to promote their business, nothing like that. It’s a rather devious, and silly, attempt to promote a business that should know better.

We’ve seen this kind of thing in China quite frequently. A website will enable direct chats with a sales agent, let’s call her Ruby. There is a photo of Ruby and she looks quite nice, even somewhat hot, if you get our drift. The problem is that Ruby is actually some guy named Tom, no more a female than any of the people who work at this questionable company with the fake Twitter accounts. All the people listed on their site are men. It seems obvious where their heads are when they try to trick Twitter users by using an attractive girl’s photo to promote their business. So far, we’ve found two fake profiles but we’re sure there are more.

A word to the wise, check out who is following you before you blindly follow them back. Promoting your business with fake profiles is no different than spam. We don’t post the name of the website, that’s for sure but we will post photos of the two fake profiles:

Photo of fake Twitter profile
An example of what to look out for. Pretty girl, link to site, no different than spam.
Photo of another fake Twitter profile
They forgot to say ‘long walks on the beach’…

It’s obvious from the company’s site that their clients are dealing with amateurs. First, it’s a WordPress site. That in itself isn’t bad but for a promotion and design company, the slow load times are painful. We can only assume that they don’t have a dedicated server and/or their webmaster doesn’t know what they’re doing. Second, there are typos and bad English all over the site. That’s a vital clue to figuring this all out. If a company doesn’t take the time to edit their own website, you can bet that they won’t give you professional service.

This isn’t a huge problem but we want to make you aware of what’s out there. We’ve outlined the problems with Facebook already. Every now and then we’ll let let you know about scams on Twitter.

Thanks for reading!

Following me on Twitter? How to find out.



How to find out if someone if following you back on Twitter, that’s the point of this post. The solution is a lot easier than you think. You could, of course, scroll through that person’s list of people that they’re following but that would take hours, in some cases. Get the list, hit control/f to find your name on the list and wait…not too efficient right? Here’s an easier way.

On Twitter, users can only send direct messages to users who are following them. Makes sense, I guess. Prevents spam, probably. But, it also allows you to check if that person is following you or not. You know how it is, people follow you, then after an appropriate length of time ‘unfollow’ you. In the constant fight for followers on Twitter, this kind of activity is common.

If you are wondering if a user follows you, simply bring up their profile, check to see if you can send them a direct message and you’ll know. OK, I just noticed that you can also read ‘Follows you’ on the pop-down menu shown here:

The drop-down thumbnail profile on Twitter.
Check for the words 'Follows you' or 'Send direct message'

That was a lot simpler than you thought, right? Well, that’s what we’re all about here…simplicity.

Thanks for reading!

The Power of Twitter – Part 2



In my last post, I described several instances of how Twitter has helped me resolve problems or conflicts with different companies that I’ve dealt with. You can read that post here:

https://brianmahoney.ca/2012/03/power-of-twitter/

Today, I’ll give you some tips on how to best deal with these companies to resolve a conflict. My suggestions have worked well for me. Your mileage may vary. Remember that not every company is concerned about public relations. Some companies treat customers badly on a continuing basis. You could shout their names from the rooftops of every hamlet in the country and the company still wouldn’t change.

Not all companies use Twitter. Some of the more old-fashioned ones don’t even know that Twitter exists and if they do, they have no idea how to use it. Before you begin, search out the company on Twitter. Make sure it’s the correct name, the correct spelling, etc. Some companies use acronyms so search for mentions first then search for the @company name. If you’re stuck, search for the company’s main website or Facebook page to see if they have a Twitter account listed there.

Plan your attack. Simply raving about poor service or bad merchandising won’t help you at all. Write out your thoughts and create a concise, well worded tweet that includes the @company name. You can either mention the company, as in putting the @company within the tweet, or tweet to the company by putting the @company at the start of the tweet.

TIP: If you tweet to the company by putting the name at the start, add a . (period) before the @company. This ensures that anyone following either you or the company will get the tweet. The whole point here is to get the tweets read by as many followers as possible in order for the company to be more willing to listen. It’s a form of social networking blackmail, right? Once the company starts to listen to you, refrain from spreading the tweets around. Keep the conversation between you and the company until the situation is resolved, hopefully in your favor.

Don’t go nuts with your words. Keep things civil and, above all, make sure your spelling and grammar are perfect. If you are willing to take the time to sound professional, the company will treat you much better. If you come across like a raving lunatic, you’ll be ignored. ‘Do unto others as you would have them do unto you’ is the best motto for successful tweeting in these cases.

Create your tweet then think about it for a while. You may think of another, stronger point that you want to make. Run the words over in your mind until you have the best arrangement. You’re trying to be noticed here. The outcome will very likely enrich you somehow so take your time.

Time your tweet. Most companies are pretty much 9-5, five days a week. If you tweet on a Saturday, your message might get lost in the ‘gosh I love the ABC company’ tweets. If you can’t wait to tweet during the week, sit back and wait. You won’t get an answer until Monday at the earliest.

Once you have made the tweet, follow the company. That’s the least you could do, right? Make them part of your twitter family and listen to what they have to say to you and other people on Twitter. Once they respond, they will likely follow you. Why? Because if they follow you, then they can send you a Direct Message. A DM is only readable by you, not by your followers or by the company’s followers. It gets the problem out of the limelight. Companies hate bad publicity. Negative tweets are bad press for whoever is mentioned in the tweet. That’s why this kind of action is so powerful. Companies listen to a well worded tweet, believe me.

Once you get the DM, the company will likely ask for your email in order to contact you personally. When that happens, make your case as eloquently as possible. I am a writer by trade. Yes, it’s easier for me than it might be for you but you should be able to get your point across. Don’t swear, don’t berate anyone or anything, simply stick to the point and enlighten the reader (the company) so that they will see your side of things. Work on the email and ask someone else to read it. If they can understand what you are trying to say, chances are the company will, too.

Don’t settle for a telephone contact. Insist on email. Why? Unless you record your calls, an email is a record where a telephone call isn’t. Bell Canada is famous for saying one thing on the telephone but something different at a later date. Don’t let them control you, take control of the situation yourself. Make your point on your own terms, not theirs.

When, and if, the company responds, consider their answer carefully. If the reply isn’t what you wanted, see if they explain things in a way that makes sense. If they are offering a partial settlement, take a moment to think about whether it will satisfy you. Most companies are made up of people who are, more or less, just like you and I. They are reasonable, smart and like to be liked. They will honestly try to keep you as a customer so be reasonable. You can’t get blood from a stone, as the saying goes, and a company will not reimburse you for your time, only for the defective product or poor customer service. If you make unreasonable requests, you will be shut out, it’s as simple as that.

If the company doesn’t respond to any tweet you make, keep up the pressure. Find their Facebook page and comment on their wall. Remember that you have to ‘like’ the page before you can comment on it. Again, keep your language civil and refrain from haranguing them in public. If there is no response from the company at all, mention them in a negative tweet about once a month, maybe once every two weeks. Talk to your friends on Facebook and advise them to stay away from the company in question. If your case is reasonable, your words will serve to educate your friends. They’ll be thankful.

The process that I have described here has worked for me. Sure, I am quite adept with words but, on top of that, I’ve got a couple of other traits that help me out in these situations. I’m stubborn and I’m patient. I also never forget a slight by any company. Sometimes, as with Dell, I get over those slights and sometimes, as with Nikon, I never do. As far as companies go, it’s good to have me on their side. Do the best you can and be patient and stubborn. Speak with your wallet, too. If you don’t get satisfaction, don’t do business with that company again.

Thanks for reading! Comments are welcome.

The Power of Twitter – Part 1



If you’re using Twitter simply for fun, you might be missing out on its secret power. Just as there are hidden powers in Google, Twitter’s real strength is tucked just below the surface, one that you would miss unless you did some scratching around.

Have you ever noticed that almost every major company has a Twitter account? This includes manufacturers, retail outlets, banks as well as any brand name you can think of. Why are they on Twitter? Primarily they are there to promote themselves, of course. If you follow some of these corporate accounts, you’ll notice that each one interacts with their followers in different ways. Some ask for input, some simply push their own products and services while others are there for fun, just to entertain you during your day. The last group engage you and aren’t afraid to stand out from the crowd by tweeting jokes, photos or links to cool pages.

Just as companies are usually on Twitter to engage their customers, they are also on Twitter to listen to those customers. Here’s where you come in and here is where the real power of Twitter comes to the forefront. Here are my experiences in this area. Prepare to be surprised.

1. After staying at a hotel in London, Ontario, I was very disappointed with the room. A pull-out sofa-bed was advertised but the sofa that was there wasn’t a bed. The pocket doors to the master bedroom were stuck open. Closing them for privacy was impossible. I wasn’t satisfied in the least, obviously. When I got home, I tweeted about my experience, including the name of the hotel chain.  After being contacted by the chain through Twitter, I was able to get my total room charge reversed on my credit card.

2. I bought my wife a netbook online from a highly reputable business supply chain. The computer was a gift for her birthday and the company promised next-day delivery. On the day the computer was supposed to arrive, I received an email from the shipping section of the company stating that the laptop wasn’t available and that I would get a refund. Well, I saw red and took to Twitter. I tweeted my displeasure, including the company name in my tweet. That’s all it took. Through emails and one phone call, we received another brand of netbook for the same price as the one I originally ordered MINUS a $50.00 discount. Since I had used a $15.00 coupon on the original purchase, the total bill to me was $135.00 for a netbook that was selling for $279.00.

3. I purchased a new toner cartridge for my laser printer, direct from the printer maker. It didn’t fit, they refunded my money but the dealings I had with the company were abysmal. The phone calls were endless, the service was terrible and the time I wasted on a very simple operation was frustrating. I tweeted about my experience and wrote an article about it on one of my other sites. The end result was that I received a $50.00 gift certificate from the company.

4. After a major purchase this summer, I was stunned to discover that the manufacturer had come out with $1,000.00 rebate one month after the purchase. To say I was steamed is an understatement. After several months, several emails, and several politely disparaging tweets and comments on the company’s Facebook page, I received a call from the company’s PR person telling me that they had considered my case carefully. They offered me a $500.00 credit towards service in lieu of the $1,000.00 product rebate that I had missed. Since half a loaf is better than none, I accepted their offer. Now, whenever I bring the product in for service, no money changes hands, at least not out of my pocket.

5. My netbook’s battery died after a year and a half. The battery had never been great but it suddenly seemed to lose more than half of its power and wouldn’t take a full charge. The laptop would also quit suddenly when on its battery. Now, I was out of warranty. I knew that but I tweeted about this situation anyway. To my mind, a battery should last a lot longer than a year and a half. I heard back from the company, explained the situation in an email and almost immediately received a phone call offering me a new battery for $30.00. The regular price of the battery was $80.00 and I felt that a $30.00 charge was a pretty good deal. The person on the phone said that the shipping was included but it that wasn’t the case. Still, even with a $5.00 shipping fee, I came out ahead.

I won’t bore you with additional examples. Suffice it to say that I’ve been using Twitter well. At this point, just from these examples, I am $770.00 ahead, simply because I used the power of Twitter. Sure, this article reads like I’m selling something. I’m not. What I am saying is that Twitter is very likely more powerful than you think. In my next post, I will give you some tips on my techniques. Making contact with a company is easy. Getting them to see things your way is a bit tougher. I’ll post some tips on how I get heard tomorrow. Stay tuned!

Thanks for reading. Comments are welcome.